http://adage.com/article/digitalnext/google-build-matrix/304208/

This article from AdAge examines how Google could be attempting to build the "Matrix." However, in Googles case, this would not be the matrix. Instead it would be called the "Alphatrix," after Googles alphabet holding company. If Google had its way, we would all be connected to the internet at all times, wearing Google headsets at home, Google glasses on the way to work, and talking to our self-driving Google cars. We would inherently be in a complete Alphatrix world, where all of our wants and needs could be satisfied before we even wanted or needed them. In this highly reactive world, Google would be able to measure our attitudes and feelings. It would have suggestions for us and provide us with consumption abilities at every turn. Maybe we are not there yet, but I found this article interesting to think about. Just what will our future hold?